Keells Krest Elevating Lanka Premier League 2023 as Official Food and Beverage Partner

Keells Krest, Sri Lanka's most beloved processed meat brand, is delighted to announce its prestigious partnership with Lanka Premier League 2023, Sri Lanka’s biggest T20 Premier League. The partnership marks a significant
milestone for both entities, as Keells Krest, a leading brand in the food and beverage industry, takes center stage in one of Sri Lanka's most anticipated sporting events.

Leading the meat industry, Keells Krest takes pride in being the pioneer and market leader in processed meat products since 1983. The broad range of products includes sausages, cold meats, raw meats, bacon, hams, and
meatballs combined with taste and goodness. This modern range of food products is suitable for the demanding lifestyles of this age and consumers all over the world.

Along with the captivating cricketing action and impressive roster of international and domestic players, the Lanka Premier League garnered widespread attention and popularity within a short period. The continuous growth of the
tournament has opened the door for exciting collaborations with reputed brands like Keells Krest.

Mr. Daminda Gamlath, President - Consumer Foods Sector of John Keells Holdings PLC, expressed his enthusiasm about the collaboration, stating, "We are thrilled to partner with Lanka Premier League 2023. Cricket is not just a sport in Sri Lanka; it is a way of life. Through this partnership, we aim to further strengthen our bond with the nation while enhancing the cricketing experience for fans across the country. As spectators cheer for their favorite teams
and players, Keells Krest will be there to offer a refreshing respite with our high-quality foods."

By aligning with the Lanka Premier League, Keells Krest aims to further strengthen its brand presence and reach a wider audience base, including passionate cricket fans and players alike. The partnership is to enhance the overall
fan experience during the Lanka Premier League matches ensuring that cricket enthusiasts can enjoy a diverse range of delicious food from Keells Krest along their refreshing beverages while they cheer for their favorite teams.
Stay tuned for more updates on the collaboration between Keells Krest and Lanka Premier League 2023 as they poised to leave an indelible mark on the hearts and taste buds of cricket fans making the LPL 2023 a truly unforgettable journey for all involved.