People’s Bank honours Lankan expatriates with ‘Vaasi Kotiyai- 2025” rewards programme

People’s Bank launched its “People’s Remittance Vaasi Kotiyai” for the 4th consecutive year to appreciate and engage with the growing Sri Lankan expatriate community, recognizing their invaluable contribution to the nation’s economy. 

By offering tailored banking solutions that enhance convenience—such as real-time, web-based remittance platforms for instant credits/cash payouts, competitive exchange rates, advanced digital services, and low transaction costs—People’s Bank aims to strengthen its bond with Sri Lankan expatriates. 

Committed to enhancing customer experience, the bank strives to be the trusted financial partner for those sending money home. Beyond attracting new business, it focuses on ensuring that remitters continue to use secure, legitimate financial channels, ultimately supporting the nation’s economic growth.

People’s Bank’s Deputy General Manager (Overseas Customer Services), Aruni Liyanagunawardana said, “At People’s Bank, we deeply appreciate the unwavering dedication and hard work of Sri Lankan expatriates who support their families while contributing to the nation’s progress. 

Our commitment goes beyond providing secure and efficient remittance services—we strive to build lasting relationships that empower our customers to achieve their financial goals and invest in a prosperous future”. This commitment to supporting Sri Lankan expatriates is reflected in the bank’s ongoing efforts to recognize and reward their contributions. Through innovative initiatives like the “People’s Remittance Vaasi Kotiyai” programme, People’s Bank not only ensures seamless and secure remittance services but also expresses its gratitude by offering tangible rewards and incentives. 

These campaigns are designed to strengthen the bond between the bank and its valued customers, encouraging the continued use of formal remittance channels while enhancing financial inclusion and long-term prosperity.

Now in its fourth year, the initiative has made a significant impact by recognizing the invaluable contributions of Sri Lankan expatriates. A key highlight of the campaign is the weekly draw from 1st January to 31st December 2025, offering a travel package to Bangkok for participants who remit funds through People’s Bank—whether to accounts within the bank or via partner services such as Western Union, Ria, and other over-the-counter cash collection channels. 

Additionally, with the “Kalin Awurudu Vaasi” promotion, which coincides with Sri Lanka’s Sinhala and Tamil New Year celebrations, 25 lucky winners will receive essential goods packs worth               Rs. 25,000 each. Through this initiative, People’s Bank reaffirms its support for Sri Lankan expatriates by helping them celebrate the New Year with their families, ensuring they feel connected and appreciated during this special time of the year.

In May, in conjunction with the “Shrama Harasara” initiative, initiated to commemorate International Labour Day, clients who establish new Personal Foreign Currency Accounts (PFCAs) in May 2025 will qualify for significant advantages.