HNB celebrates triple wins at Effie Awards Sri Lanka 2026

HNB’s Senior Manager- Marketing Communications, Anuk de Silva (center), Brand Manager - Digital Products, Prathap Eashwarage (right) and Excretive- Marketing Communications, Dinuk Parameshwaran (left) with the awards 

HNB PLC has been honoured with three accolades at the Effie Awards Sri Lanka 2026, reaffirming its position as a leader in creative, effective, and impactful marketing campaigns.

HNB’s achievements were driven by the success of the HNB Santa Brigade, a purpose-led Christmas campaign that took the gift of hearing to children with hearing impairments. 

The initiative was recognized for its strategic and heartfelt approach to community engagement, creating meaningful connections between the Bank and the communities it serves. 

The campaign also stood out for integrating HNB’s brand into the festive season while elevating customer relevance and experience. Further, was celebrated for its strong social impact, combining brand purpose with genuine goodwill by supporting children in need and contributing positively to communities across Sri Lanka.

Commenting on the achievement, HNB Vice President – Marketing and Corporate Communications, Upul Adikari, said, “These awards recognize purposeful vision and strategic thinking behind every campaign. We approach marketing as a platform for meaningful engagement and impactful communication, building strong community connections, delivering value to customers, and supporting societal progress. This recognition from the Effie Awards underscores that strategic creativity, insight, and purpose can combine to create real impact. It also inspires us to continue raising the bar by designing campaigns that are effective, socially driven, and forward-looking. I extend my heartfelt gratitude to our teams, whose passion, innovation, and dedication make achievements like this possible and drive HNB’s journey as a leader in impactful marketing in Sri Lanka.”