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Buddhist trail in the works to boost tourism

16 February 2024 04:21 am - 10     - {{hitsCtrl.values.hits}}

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By Nishel Fernando

Tourism authorities are in the process of creating a Buddhist trail in Sri Lanka, a fresh effort towards luring religious travellers.

The trail will target the South East Asia segment but promotional efforts will also extend to Europe, US, and Australia, Sri Lanka Tourism Promotion Bureau (SLTPB) Chairman Chalaka Gajabahu said this week.

“Sri Lanka, as a Buddhist country, holds immense potential to establish a unique tourism brand that resonates globally,” he said.

“With rich heritage, breath-taking landscapes and profound spiritual significance, Sri Lanka can emerge as a leading destination for Buddhist pilgrimages and cultural exploration on the global tourism map,” Gajabahu added.

When compared to the Ramayana trail, he opined that the proposed Buddhist Trail can gain more traction from a broader section of travellers from South East Asian countries to East Asian countries such as China to European countries. 

In 2019, the SLTPB introduced a ‘Buddhist Tourism Trail’, a promotional website aiming to attract travellers from Theravada Buddhism countries right before the Covid-19 pandemic.


  Comments - 10

  • Martin Sanderson Friday, 16 February 2024 07:11 AM

    Brilliant idea ! I am sure tourists would love to see well fed Buddhist priests and miserable people. Not forgetting monkeys with air rifle pellets in their butts.

    Harry Bulkinger Friday, 16 February 2024 07:31 AM

    The 2000 year culture with a Buddha statue on every mountain and under every Boa tree is wearing thin. The hygiene is akin to a pig sty. Every activity is way overpriced and poor value. Start working at improving the basics.

    Gamunu Friday, 16 February 2024 09:38 AM

    The tourists will probably lose their money and their shirts.

    Lasantha Friday, 16 February 2024 09:40 AM

    Great we have come up with a new way of robbing them. Our people are geniuses when it comes to criminal ideas,

    D P P Prasad Friday, 16 February 2024 10:10 AM

    In order to uplift the tourism industry Although government introduces the number of strategies. There should be a peaceful atmosphere for the tourists who wish to travel to our country. Every day throughout the country numerous protest campaigns strikes shootings and other types of criminals are going on. Thus while watching and hearing such mishaps as to how the tourists visit Srilanka hassle free

    BuffaloaCitizen Friday, 16 February 2024 10:46 AM

    Include sermons by Gnanasara and Athuruliye and highlighting their proud racist activities of the past. Then we can Pallegama Sumenathera do a floor show kama sutra style. The we can take them to Dalada Maligawa which is historically the Palace of the Last king and how that history has been erased and now housing some of the most hostile political monks of the country.

    Crime is everywhere in the world Friday, 16 February 2024 11:07 AM

    @Prasad - Most countries have their share of criminal activities. Yet you still find tourists visiting them. Security personnel will need to keep the country safe

    Tourist Alexi Gregorwich Friday, 16 February 2024 03:15 PM

    Who in their right minds comes all the way from Europe, Russia or n America to see some fat Monks buggering each other inside old decrepit ruins, surrounded by touts and starving people.

    Ruwan Friday, 16 February 2024 09:36 PM

    This is an excellent idea. Religious tourism is in a lot of countries, especially Roman Catholicism. Hope this will catch on.

    Nimal Saturday, 17 February 2024 11:13 AM

    I think it is a great idea. Don't listen to these negative losers.


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