Sri Lanka Insurance, Most Loved Life Insurance Brand again

Sri Lanka Insurance Life (SLICLL) has once again been recognised as the Most Loved Life Insurance Brand in Sri Lanka by LMD’s latest Brand Finance Most Loved Brands edition.

This marks the eighth consecutive year that SLICLL has earned this honour, reinforcing its deep-rooted trust and emotional connection with the people of Sri Lanka.

At the heart of SLICLL’s brand lies its unwavering focus on customer centricity, ensuring that every touchpoint delivers value, trust and care. From seamless service and transparent communication to timely claims settlements and meaningful rewards, the company continues to place the policyholders at the core of its operations. In 2024 alone, SLICLL disbursed over Rs.1 billion on average in maturity and claim settlements. 

The company also declared the largest life insurance bonus in the industry for 2023, totalling Rs.11.2 billion. Over the last two decades, bonus declarations have exceeded Rs.104 billion.

SLICLL’s ‘Medi Champ’, a multi-generational, affordable health cover, addresses rising healthcare costs with features like global hospitalisation, OPD benefits and premium waivers. ‘Value Max’ caters to the customers seeking fast financial returns through short-term investments. 

Its flagship ‘Suba Pathum Scholarship’ initiative has now awarded over 1,800 scholarships worth more than Rs.200 million, while the ‘Pasal Piriyatha’ project has improved infrastructure in 3,365 underprivileged schools.