SANASA Life Insurance launches biggest consumer promotion

SANASA Life Insurance has accomplished yet another milestone along with the launch of ‘Heenalanthaya’, the largest consumer promotion in the organisation’s history. 

Running for a period of one year, from August 2025 to July 2026, this promotion is designed to provide SANASA Life Insurance policyholders and those who wish to participate in the grand draw with numerous opportunities to win prizes.

According to Deputy General Manger Sales Yasaranga Godawela, the promotion goes beyond a promotional breakthrough; it is also a direct reflection of the company’s core values. 

Godawela emphasised that the concept of Heenalanthaya was realised from SANASA’s synergy derived from its operational value chain and ethics. This is a genuine expression of gratitude from SANASA to its loyal clients and it reinforces the company’s dedication to those who believe in the importance of life insurance. 

Participating in the Heenalanthaya draw is an easy and straightforward process. Eligibility requires clients to secure a new life insurance policy and complete three consecutive premium payments. A policyholder who has consistently paid premiums over a longer term in addition to begin eligible, will also increase their chances of winning.

The promotion offers a wide range of incredible prizes across several categories.

Monthly prizes: Four lucky families will win a shopping spree day at a premium shopping mall.

Quarterly prizes: Winners can look forward to exciting experiences, including a day at Pearl Bay Amusement Park (120 winners), a helicopter tours over beautiful Sri Lanka (36 winners) and an all-expenses-paid stay at a star-class hotel (56 winners).

Grand prizes: Twenty lucky winners will embark on fully-paid holidays to international destinations. This includes tours of India, Malaysia and Singapore. The pinnacle of the prizes will take eight winners to explore Europe, a unique opportunity to experience its rich history, culture, art and culinary traditions.

The promotion also aligns with SANASA’s long-standing ethic of outreach, which is focused on providing accessible and affordable insurance solutions to underserved, low-income communities. This promotion is open to all clients around the country who have embarked on a life insurance cover with SANASA.