Keells Jaffna marks Nallur Festival with community engagement

Since opening its first store in the Northern Province in March 2025, Keells has brought its promise of quality, affordability, range, convenience, and community engagement to the heart of Jaffna. 

This milestone reflects the brand’s core purpose to improve the quality of life for the nation — and this Nallur festival period , the store is embracing it with vibrant festivity, cultural pride, and meaningful community impact.

Sharing the joy of the Nallur Festival and creating awareness is about protecting the environment.

Nallur Festival is a time for festivity and togetherness, therefore Keells focused on truly connecting with the community and helping everyone enjoy this special time with family and friends. The focus was to create an engaging experience that also carried a strong social message — inspiring everyone to play their part in keeping Jaffna clean and protecting the environment.

Recognizing that children are the next generation, Keells organised an art competition for a children between the ages of 6 to 10 under the theme “The Jaffna I love – keeping it environmentally friendly, clean and sustainable”. In addition, at the Keells stall at the Nallur festival

The Keells Jaffna store has quickly become a go-to destination for both everyday essentials and local products.

Customers can also enjoy the Keells Kafe Range, featuring milkshakes, waffles, and freshly prepared meals for breakfast, lunch, and dinner. 

The Nallur Festival is more than a celebration of culture and faith — it is a time to connect, give back, and create shared moments of joy. This season, Keells warmly welcomes everyone in Jaffna to enjoy its festive offerings, from fresh local produce to sustainable initiatives and community-driven experiences.