Avirate, a brand which prides itself on being 100% Sri Lankan, expanded its local presence with the opening of its 3rd store at Kandy City Centre on the 15th of October 2011.
The exclusive fashion store which caters to the modern woman with its tag line of ‘high street sensuality,’ was launched by two faces of the brand.
The grand opening of the store, was graced by the Chairman of Avirate Ashraf Sattar and Managing Director of Avirate, Arshad Sattar.
Chief Executive Officer Asim Younoos, Communications Manager Sarinda de Silva, and Kandy City Centre Chairman’s Daughter Chamithrie Vijayasena. The Avirate experience offers a range of day and evening wear, lingerie, accessories and shoes at its new store at a convenient location in Kandy.
“One year after the opening of our Flagship Store, we are proud to open our 3rd store at Kandy City Centre which has been rated the best mall in Sri Lanka, says Manager Communications, Sarinda de Silva.
“This year has been a landmark one for Avirate, The opening of the flagship store, Cinnamon Lakeside and Kandy City Centre stores as outlets are the vanguard of an ambitious local and international expansion plan that will take Avirate to a much wider market, offering high street fashion while retaining the exclusivity associated with the brand” De Silva added.
Asim Younoos Chief Executive Officer of Avirate opined “it is a pleasure to open our new store at Kandy City Centre, as this enables the ladies of Kandy to dress up in our unique and exclusive range” Younoos went on to add. “Our strength is our ability to forecast fashion trends and when our range is unveiled the ‘wow!’ of the buyers is amazing.”
Avirate will introduce new styles weekly in all its stores.