Retired rugby greats David Campese and Jamie Henry launch ground-breaking concept in Sydney Sri Lanka tipped as rugby’s new frontier

From left: Russel Arnold, Saabir Cader, David Campese and Jamie Henry at the launch

In a landmark moment for international rugby, the Asia Pacific Lions (APL) – Powered by DASA Group – was officially launched yesterday at the Crowne Plaza Darling Harbour Hotel in Sydney, Australia that could also make Sri Lanka the number one international rugby venue in South Asia according to its promoters.

Branded as an exciting new initiative, it aims to unite world-class players from top-tier Asian nations and Pacific Island countries to bring elite rugby to the heart of South Asia.

The high-profile launch had Wallabies Legend, 1991 World Cup Winner and World Rugby Hall of Famer David Campese declared as APL Director of Rugby while former Japan International Jamie Henry was revealed as the team’s inaugural captain.

Set to play a historic match against a UK Premiership Rugby Club in Sri Lanka in 2026, APL is positioning itself as a bridge between rugby’s traditional powerhouses and its next great frontier.

“As Chairman of DASA Group, I am proud to support the creation of the Asia Pacific Lions, an initiative that promises to redefine the landscape of rugby in Sri Lanka and beyond. 

“By working with other teams across Asia, we are creating an exciting collaboration for rugby. I am confident that this alliance will not only strengthen Sri Lanka’s rugby but put us on the global rugby map,” said Jazal Marzook.

Saabir Cader, Founding Director of APL, highlighted the broader goals of the project: “This launch is a dream come true. I wish to thank His Excellency Andrew Patrick, British High Commissioner to Sri Lanka and His Excellency Paul Stephens, Australian High Commissioner to Sri Lanka, for their support and blessings. 

“Also Qais Al – Dhalai President of Asia Rugby which is the regional governing body, for his unwavering support. My heartfelt thanks to Marzook for backing this selflessly and without a main sponsor an event of this magnitude is never possible”, said Cader.

“This is a brilliant initiative,” said David Campese. “I visited Sri Lanka last year and learned that rugby is the second-most popular sport after cricket. Credit to Saabir and DASA Group for developing something so unique that not only enhances the game but also delivers real entertainment value.”

“It’s an absolute pleasure to lead this groundbreaking concept,” said Jamie Henry. “I’m confident that this initiative will transform the rugby landscape across Asia and beyond.”