Singer Sri Lanka unveils all-new loyalty programme

Singer Sri Lanka PLC recently launched its all-new Singer RED loyalty programme, which is open to anyone who makes a purchase at Singer. 
Singer currently holds a loyal customer base of over two million islandwide. 
Through the Singer RED loyalty programme, each purchase earns RED points and enables customers to become a member of the programme. Once a customer earns 1000 RED points, they can start enjoying exclusive benefits and customised offerings. 
One RED Point is earned for every Rs.200 spent at any Singer showroom or purchases made viawww.singer.lk. Additionally, customers can also earn RED points when paying utility and credit card bills via Singer Express Pay Counters. Even more RED points can be earned as the customer moves up the tiers of the programme, as VIP members can earn a RED point for ever Rs.100 spent.

Customers who have earned RED points between 1000 and 2999 fall into the DELUXE tier while the customers having RED points between 3000 and 5999 fall into the PREMIER tier. VIP tier comprises of customers having RED points more than 6000. 
Hosts of benefits are available for each tier. These include annual discounts on Singer products, special discounts on birthday months, winning chances for seasonal raffle draws and many more. The members of the programme can also redeem RED points for purchases at any Singer showrooms across the island. Customers can also view their balance RED points and the loyalty tier by simply entering their NIC at http://singersl.com/loyalty.