Iodex holds relief camp for Sri Pada pilgrims

4 March 2015 04:07 am - 0 - {{hitsCtrl.values.hits}}

A A A

Iodex, the Ayurvedic balm brand from SmithKline Beecham (GlaxoSmithKline), recently held a relief camp to provide support to thousands of pilgrims visiting Sri Pada, a sacred place for Sri Lankans at a height of 2,243 metres.

Aptly equipped with essential facilities, Iodex relief centre extended medical assistance and relief from pain to over 2000 pilgrims, reiterating the brand’s spirit of not letting pain hold people back in life.

The Iodex relief centre provided resting area, free massages for those suffering from pain and additionally distributed leaflets giving historical and cultural information about Sri Pada, including important telephone numbers. The centre was also equipped with beds and with necessary equipment to support the trained personnel stationed there who ensured that pilgrims were given fast relief from pain that could have otherwise held them back from completing their pilgrimage.

Commenting on this initiative, GlaxoSmithKline Director Brands Ravi De Coonghe said, “Over the years Iodex has become a trusted and important part of a family’s home medicine kit. We are a young brand in the market but have established a strong connect with our consumers. As a brand that promises relief from pain, we strongly believe that pain should not come in the way of anyone’s life. Sri Pada is not an easy journey and that is why we took it upon ourselves to organise this relief centre and provide pilgrims with relief form pain during this religious season. We are glad that pilgrims saw and derived value from this setup as we were able to help over 2000 pilgrims.”

Iodex has over the years gained a substantial footing in the industry as a pain reliever that provides fast relief from back pain, joint pain and various other body pains. In its communication, the brand has always made it a priority to convey the message that pain should never be a reason to hold someone back in life. Over the past few years, Iodex as a socially responsible brand has engaged in many initiatives that embody the same objective and Sri Pada relief centre is a clear manifestation of the brand’s continued commitment to provide relief to all Sri Lankans.

Order Gifts and Flowers to Sri Lanka. See Kapruka's top selling online shopping categories such as Toys, Grocery, Kids Toys, Birthday Cakes, Fruits, Chocolates, Clothing and Electronics. Also see Kapruka's unique online services such as Money Remittence,Astrology, Courier/Delivery, Medicine Delivery and over 700 top brands. Also get products from Amazon & Ebay via Kapruka Gloabal Shop into Sri Lanka

Comments - 0

Add comment
Comments will be edited (grammar, spelling and slang) and authorized at the discretion of Daily Mirror online. The website also has the right not to publish selected comments.

Iodex holds relief camp for Sri Pada pilgrims

Comments - 0

Add comment

RECOMMENDED

UDA owned land in Thalawathugoda; UDA Minister Prasanna Ranatunga under the spotlight for forceful occupation of reserved land

Loss-making SMIB faces political pressure in recovering loans

Baltimore Bridge Collapse: MV Dali, SL authorities anchored in mystery?

Has Sri Lanka become a potential hub for the illegal wildlife trade?

Spotlight on Moragahakanda Development Project Moragolla villagers lose livelihoods and down to one meal a day

Ambitious Sri Lankan jobseekers ‘trafficked into Ukraine war zones’

Western purple-faced langurs see blue!

Most Viewed in News

Street food vendor arrested for verbally harassing foreigner

Belgian traveller scammed in Kalutara

New Visa procedure implemented

Former MP Palitha Thewarapperuma dies from electrocution

Complaint lodged over Piumi Hansamali's possession of Gota’s Range Rover

A US “Kaputa”, a Lankan “Nariya” and a Presidential “Feast”

MIRROR CRICKET

Chamari Athapaththu sets big goal for T20 World Cup

How does CSK get best out of Pathirana?

Mendis, Mathews move up in ICC Test Rankings

Chamodi, Dewmi spins Sri Lanka U19 Women to big win

TODAY'S HEADLINES

Wild elephants pull down 16 telephone poles

Middleman arrested for price gouging at Kalutara eatery

Bondholders’ agreement delay won’t hinder IMF third tranche payout: Dr. Coomaraswamy

Party leaders to shoot down MPs request for concessionary duty free vehicle permits

Hardik fined Rs 12 lakh for violating IPL code of conduct after win over Punjab Kings

Chamari Athapaththu sets big goal for T20 World Cup

How does CSK get best out of Pathirana?

Mendis, Mathews move up in ICC Test Rankings