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Lankan exporters need to take advantage of connectivity provided by shipping lines

12 July 2017 11:23 am - 0     - {{hitsCtrl.values.hits}}

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There has been much talk about Sri Lanka’s enviable location along one of the busiest shipping routes in global trade – between the booming markets of Asia and the developed, high-income ones of Europe. This gives us a distinct advantage as a global transportation hub but have we leveraged it as effectively as we could have? 


International trade (exports plus imports) now forms a smaller share of the Sri Lankan gross domestic product (GDP) than ever before. Back in 2005, trade accounted for close to 80 percent of GDP; by 2015 this had fallen to a paltry 55 percent. Compare that to some other leading regional economies that are doing well: Vietnam’s trade-to-GDP ratio is now around 170 percent, Malaysia’s is 150 percent, Thailand’s is 120 percent and Singapore is 350 percent. 


Exports as a percentage of GDP have also been dropping rapidly over the years. According to the World Bank, that figure has fallen from 33 percent in 2000 to 15 percent in 2014. These figures indicate the degree to which trade drives these growing economies. Sri Lanka is a small country with a small domestic market. Without external trade, it cannot achieve high growth. So this low and declining trade-to-GDP ratio needs to be reversed.


The largest contributor to Sri Lankan exports is garments. In 2016, approximately 15.75 percent of exports were from the textiles and garments sector, followed by tea with 13 percent and rubber products with 7 percent (as terms of TEUS). The country has shifted from an agriculture export-oriented country more toward manufactured exports; however we have been overly focused on garments with lack of development in other areas of finished goods exports. Exporters need to start realizing the potential and head towards the right direction. 2016 and the first quarter of 2017 have shown steps in the right direction. 


According to the World Shipping Council rankings, the Colombo port is ranked 33 among top 50 container ports and as per Alpha Liner Research, Colombo is ranked as 27th container port in the world. The Colombo port has increased volumes handling over 5.7 million TEUs in 2016 with over 75 percent being transshipment TEUs. This is an increase of 10 percent from 2015 (5.18 million) and 16 percent increase from 2014 (4.91 million). 


Colombo has become South Asia’s topmost ‘container transshipment’ hub. Transshipments increased from 3.2 million in 2013 to 4.35 million in 2016. Our transshipment volumes have been the main reason for Colombo being a must stop for the top 20 lines. This has presented a fantastic opportunity for shippers to reach and compete in international markets. Without this advantage of transshipment volumes, the connectivity and reach available to Sri Lanka would be much lower and costs higher. 
The Chinese-run Colombo International Container Terminals (CICT) has increased port capacity and throughput significantly; handling over two million TEUs in 2016 and has received some of the largest vessels playing the Asia Europe routes. Credit should also be given to the infrastructure investments by the govt./SLPA in building the breakwater and providing the platform for such world-class facilities to emerge.


Sri Lanka is expected to attract an increasing share of trans-Indian Ocean trade as well. According to estimates by KPMG, the Asia-Pacific freight industry is set to grow at around 12 percent each year and the Port of Colombo is already seeing around a 15 percent annual growth in transshipments. Sri Lanka has a strong feeder network covering major ports of India, Bangladesh, Pakistan, the Maldives and Africa. The major growth areas in transshipment could be to Africa and the Gulf and also from the East Coast of the Indian subcontinent port of Bangladesh and other Indian ports, which presently only do approx.


Thirty percent of their trade is via the Colombo hub, the rest been done by services covering Singapore and Malaysian hub ports. The share via Colombo can only be increased by concerted efforts to improve the product and also by ensuring that Sri Lanka as a hub is more customer focused.
Shippers also have the benefit of lower freight rates available in Sri Lanka compared to many other countries as the rate is inclusive of THC for quite some time. Although this should help shippers be internationally competitive with their exports, there has not been any significant increase in exports. In fact, the earnings from exports have fallen from 11.1 million in 2014 to 10.3 million in 2016. 
Driven from the growth of the shipping industry, shipping-related infrastructure has developed significantly; from container yards and warehousing facilities to efficient transportation systems, which have all made shipping more connected and efficient today. 


According to figures from the Central Bank of Sri Lanka (CBSL), the transportation sector (mainly shipping related) accounted for 11.6 percent of the country’s total GDP in 2015, generating Rs.1.3 trillion (US $ 8.1 billion), up 1.6 percent from the year before. 


Sri Lankan exporters need to make use of these advantages available to promote their products in international markets. The shipping and maritime community will continue to play its part in helping shippers leverage on the strengths of our strategic position. 

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See Kapruka's top selling online shopping categories such as Toys, Grocery, Flowers, Birthday Cakes, Fruits, Chocolates, Clothing and Electronics. Also see Kapruka's unique online services such as Money Remittence,News, Courier/Delivery, Food Delivery and over 700 top brands. Also get products from Amazon & Ebay via Kapruka Gloabal Shop into Sri Lanka.

 


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