Demonstrating the inspirational leadership strength of Laugfs, Laugfs Lubricants CEO Niroshan J. Pieries clinched the prestigious IPM People Leader Award 2017 in the marketing category at the recently held IPM National HR conference.
The youngest CEO in the Sri Lankan lubricants industry, Pieries is an inspirational leader who epitomizes this year’s conference theme ‘High Tech and High Touch’ with his informed and attuned leadership style. Held in a time of change in leadership style and organisational functions, National HR Conference 2017 focused on recognizing emerging HR leaders who tackle the challenges brought forth by ‘Generational Disconnects’ that prevail in the current
Pieries leads Laugfs Lubricants and Car Care and is instrumental in steering the company to greater heights with the vision of making the Laugfs Lubricants brand the leader in the lubricant industry while contending against 12 multinational organisations.
In selecting award winners at the National HR Conference, the judges followed a stringent selection process to choose leaders who had succeeded in delivering stakeholder expectations through transparent, credible and innovative
In addition, the conference sought to promote the value of emerging HR leaders who actively work towards integrating technology and people to make organisations smarter, more conscientious
Laugfs Lubricants is the only Sri Lankan brand to blend and distribute lubricants in Sri Lanka and established its manufacturing facilities at the Malwatta BOI Zone in 2015. Laugfs Lubricants manufacturing facilities conduct research and development in their state-of-the-art laboratory facilities that adhere to international industry standards.
Using cutting-edge technological tools, Laugfs Lubricants product range is manufactured to suit the dusty tropical climate of Sri Lanka and provides extended mileage. Whilst Laugfs Lubricants fulfils a wide range of automobile and industrial lubricant requirements through a comprehensive product range, the company also became the first-ever industry player to introduce a dedicated label for the three-wheeler category in Sri Lanka.
Laugfs Lubricants recently unveiled its new brand identity, highlighting its superior product offerings through vibrant new packaging introduced for its diesel, petrol, motorcycle and three-wheeler ranges. The company has displayed a sharp increase in growth since the new brand identity was launched.
In addition to lubricant products, the company offers expanded car care services at its network of 11 service centres, which provide an extensive range of vehicle-related services for all types of vehicles including hybrid cars. Operated by a team of highly skilled professionals that undergo intensive training, Laugfs Car Care services combine high-end technology, excellent service standards
Laugfs Car Care network of service centres continues to grow rapidly, with a number of new centres scheduled to commence operations across the island in the near future.