Samsung Sri Lanka launches 5-in-1 convertible smart refrigerator range

From left: Samsung Sri Lanka Channel Department Head Sabry Ansar, Singer Sales Director Mahesh Wijewardhana, Singer Marketing Director Kumar Samarasinghe, CE Department Head Samantha Perera, Samsung Sri Lanka Managing Director Hanbae Park, Singer CEO Asoka Peiris, Softlogic Retail CEO Naseer Majeed, Softlogic Retail COO Kevin Chang, Singhagiri General Manager Nilanka De Silva and Softlogic Retail Director P. Nirmalan

Samsung Sri Lanka recently announced the launch of its new generation five-in-one convertible smart refrigerator.

The new range of refrigerators combine often felt customer pain points and needs in developing a state-of-the-art technology that serves today’s customers more efficiently, while delivering tremendous value. The most important highlight of it is the fact that it offers total freedom from odours in the fridge and the freezer compartment due to its innovative twin cooling facility.

The five-in-one convertible smart refrigerator from Samsung offers innovative Twin Cooling Plus technology with smart conversion that optimizes space and energy saving options. Twin Cooling Plus technology assures exceptional freshness capability for all food stored while assuring ice making capabilities without odour absorption. The system enables optimal humidity up to 70 percent which is considered the ideal levels for longer freshness in vegetables and fruits. There is a noticeable difference in the fresh produce stored in this refrigerator when compared to others, says a spokesman for Samsung.

“We are proud to mark our journey of being Sri Lanka’s leading consumer electronics brand and continue our legacy in delivering a truly differentiated line of home appliances which can successfully meet local needs. Samsung’s five-in-one convertible refrigerator powered by the twin cooling plus technology which controls the refrigerator and freezer independently and causes no mixing of odours, is especially aimed at meeting customer needs in Sri Lanka, while adding value to their everyday lives,” says Samsung Sri Lanka Managing Director Hanbae Park.

Known as Regular Mode, Energy Saving Mode, Vacation Mode, Fridge Max Mode and Mini Fridge Mode, the flexibility that comes with the cooling options makes it the ideal choice for today’s needs.
The smart conversion enables users to maintain the best possible levels of cooling, while ensuring that everything stored is kept fresh and green. In addition, with an enhanced capacity for storage and deli tray, storing a family’s groceries is easy and fast. With a large vegetable box that can be easily moved around enabling better cleaning and a multi storage box to store items such as cosmetics and medicines without coming into contact with food, the five in one convertible smart refrigerator from Samsung truly meets today’s customer expectations. 

Its moveable ice maker is versatile and the selective cool zone mechanism provides just the right amount of cooling for each area of storage.  Easy access water dispenser makes sure that a glass of water is always just one step away. 

The digital inverter technology backed by Samsung’s innovative features delivers optimum power and performance, which ensures less noise and better power utilization. It’s deodorization filters and anti-bacterial protectors assure food is kept free of odours and lasts longer.

Samsung’s 5 in 1 convertible smart refrigerator range is available to purchase with outstanding value for money from authorized Samsung dealers.