Daily Mirror - Print Edition

Miss Universe Sri Lanka 2025 announces key partnership with Amanté

16 May 2025 - {{hitsCtrl.values.hits}}      

Amanté, a leading intimate wear brand, will be the official main sponsor for Miss Universe Sri Lanka 2025. This collaboration highlights a mutual dedication to the empowerment of Sri Lankan women and aims to strengthen the country's global presence in pageantry.

The announcement came during a press briefing held in Colombo today, heralding a new chapter of empowerment and elegance for the prestigious event.

The announcement follows the highly anticipated revival of the Miss Universe Sri Lanka franchise in 2024 under the leadership of National Director Nirmal Bandara, after a six-year hiatus since 2018. The 2025 edition promises to be a landmark event, featuring 35 contestants selected through nationwide auditions. These women represent Sri Lanka’s diverse cultural and regional backgrounds, competing not only for the crown but also for specialty titles in advocacy, public speaking, fitness, and social media influence.  

“Amanté embodies the essence of modern Sri Lankan womanhood—confidence, comfort, and elegance,” said Bandara. “Their support amplifies our mission to celebrate beauty with purpose and create leaders who inspire globally.”  

Amanté, Sri Lanka's leading premium lingerie and intimate wear label, is known for celebrating femininity, confidence, and comfort. This partnership with Miss Universe Sri Lanka underscores a shared mission to uplift, inspire, and celebrate the modern Sri Lankan woman.