Sri Lanka has been voted as one of ‘The Best Countries to Travel to’ by the Conde Nast 2021 Readers’ Choice Awards.
For the year under review, Sri Lanka bagged a score of 93.96, up from last year's score of 91.79.
Sri Lanka, along with other countries, received their ranking with the readers of Condé Nast Traveler submitting their votes for tourist destinations they wholeheartedly recommend. The 2021 survey had over 800,000 respondents.
Commenting on the title received at the Conde Nast 2021 Readers’ Choice Awards, Sri Lanka Tourism Chairperson Kimarli Fernando, said the increase in awareness has led to a renewed interest in Sri Lanka over the last few years.
“This significant advancement is a testament to the success of ongoing efforts to market the island as a unique, experiential destination, offering heady adventures and novel encounters. The ongoing integrated communication campaign by Sri Lanka Tourism, a first of its kind, is bringing tremendous returns in terms of raising the country’s overall profile globally,” Fernando said in a statement to the media.