Serendib Flour Mills celebrates the power of women

Roshani Morias – Executive Vice President of John Keells Holdings addressing the audience

Serendib Flour Mills celebrated International Women’s Day recently on 8th March 2018 under the theme ‘7 Star Women - Empowering you for Tomorrow’ to salute the remarkable contribution made by women towards society. Globally, International Women’s Day is commemorated on 8th March to acknowledge the role women play in all spheres of life. 

As a responsible corporate citizen, Serendib Flour Mills too marked the event in a memorable manner by holding a forum at Jetwing Colombo Seven, where prominent women were invited to share their thoughts on the occasion of International Women’s Day. The speakers at the event were Roshani Morias – Executive Vice President of John Keells Holdings, who spoke about her experiences and challenges faced as a woman in the corporate world; Anoja Rajapathirana – Founder of EASE Foundation, who shared her thoughts on her journey as a woman, a mother and a teacher; and Melissa Dharmadasa of Bakes by Bella, who elaborated on her rise to the top of the culinary sphere. The riveting sessions were followed by a panel discussion after which the floor was thrown open for questions from the audience.

Anoja Rajapathirana – Founder of EASE Foundation addressing the audience. 

Some of the key messages that emerged from the session were that women undoubtedly play multiple roles in today’s complex society and that they have achieved many milestones in a multitude of spheres. The speakers reiterated the need for women everywhere to consider themselves equal to men, despite operating in a largely male-dominated society. Women’s ability to multi task is their key strength and it should be appreciated in every realm they enter. The speakers urged women to be true to themselves and be proud of their identity and achievements, even though at times they have to work harder than men in order to prove their worth.

The senior management of Serendib Flour Mills, staff and other invitees were present on the occasion. The event concluded by hailing the power of women. The Year 2018 also marks the 10th anniversary of Serendib Flour Mills and the company has exciting plans to make this year a memorable one. 

Melissa Dharmadasa - Owner of Bakes by Bella addressing the audience

Serendib Flour Mills started commercial operations in 2008 and despite insurmountable challenges, achieved unparalleled success in the last three years, reflected in results. The company holds approximately 27% of the market share today and looking at further consolidating its position as an innovative and dominant player in the local wheat flour industry. 

(L-R) Melissa Dharmadasa - Owner of Bakes by Bella, Anoja Rajapathirana – Founder of EASE Foundation, Roshani Morias – Executive Vice President of John Keells Holdings.