Deedat becomes first retail clothing brand to accept CH17 digital loyalty card

6 November 2021 12:55 am

It’s contactless, instantaneous, and convenient and above all, it’s trendy. CH17 rolled out its ‘Digital Card’ the first in the retail loyalty space that is expected to change the landscape of ‘loyalty management’ within the retail sector.


Deedat – a popular clothing brand by Nolimit and Glitz will be the first to embrace this new format and they have taken this bold new step in the greater interest of their loyal customers, Jumar Preena, CEO of CH17 Loyalty said.
APIIT – Sri Lanka, the leading and reputed higher education institution, is the first to enroll their newly established APIIT Alumni in to the digital platform. We have offered our services for alumni management as well as for loyalty and privilege services, Jumar added. APIIT is pleased to enroll its Alumni membership for Ch17’s inaugural privilege program on a digital platform. We laud Ch17 for taking the initiative to digitize s it is appropriate in today’s context to follow the new normal safety practices which minimizes physical contact and encourage touchless transactions. 


Today APIIT Sri Lanka is proud of its 4,000 plus graduates who have climbed the ladders in their respective fields. APIIT alumni community is a global network spread across multiple countries and continues to grow annually.