Huawei launches P8 - A revolutionary light painting smartphone

30 April 2015 02:30 am



At the legendary Old Billingsgate, London’s renowned arts and fashion venue, Huawei Consumer Business Group unveiled the Huawei P8 smartphone, a perfect blend of technology, sleek styling, usability and revolutionary low light camera features. 
The Huawei P8 is the culmination of the P series’ rich heritage of style and functionality and is once again redefining the smartphone market with easy-to-use features that amaze and inspire consumers.
The Huawei P8 takes beauty to the next level, striking a flawless balance of artistry and creativity. Based on a deep understanding of human-machine design, the Huawei P8 delivers a new level of usability for applications impacting everyday life – at work and at play. With craftsmanship that pushes the bounds of possibility and new revolutionary light painting modes, the Huawei P8 provides consumers with an inspiration for creativity.
Introduced in 2012, the Huawei P series has redefined style. The Huawei P8 design is deeply rooted in literary tradition, combining elements of ancient manuscripts, illuminated books and the essence of sunlight in stained glass library windows. It is inspired by the best of human design from different cultures across the centuries and embodies the human spirit of exploration and beauty.
The design details of the Huawei P8 evoke the pages, bindings and hardcovers of traditional books. The one-piece aluminum body with the diamond shape blasting craftsmanship highlights the texture of the metal. The phone comes with four elegant color options: silver, gold, black and grey. The devices come in a translucent package and the unboxing experience is like taking a book from the shelf.
Continuing the minimalist design of previous generations in the P series, the Huawei P8 embodies the ultimate in elegance, craftsmanship and durability. Highlights include:
The Huawei P8 has a revolutionary touch screen experience that is innate to consumers. Double-tapping a knuckle captures a full-length screen shot, while drawing a circle on the screen quickly captures content. Additionally, the “search phone by voice” function allows users to call out to their misplaced smartphone, which will respond through its speaker to identify.
“The goal of Huawei P8 is to become the most user-friendly smartphone for consumers globally,” said Huawei Consumer Business Group CEO Richard Yu.
“Through in-depth market research, Huawei has addressed the most pressing pain points for premium smartphone users today. Huawei seamlessly combines the best elements of style and durability in this device, delivering a revolutionary user experience – especially in terms of camera capabilities and network connectivity. Building on the outstanding market performance of Huawei’s P series, we fully believe the Huawei P8 will become one of the most popular smartphones of 2015.”
The Huawei P8 introduces a new philosophy for camera design leveraging a combination of hardware, software and proprietary algorithms to help users capture beautiful photographs, even in the worst lighting conditions. Features include:
n    Industry-leading Optical Image Stabilizer technology up to 1.2°, enabling high-quality photos and videos, and managing camera shake so images are consistently sharp.
n    The world’s first four-color RGBW sensor enhances brightness by 32 percent in high contrast lighting situations, reduces it by 78 percent in low light environments. DSLR-level independent image processor enabling noise reduction when shooting and intelligent detection of a high-contrast lighting environment.
n    Four professional quality low-light shooting modes giving users access to a virtual photo and video studio to capture artistic inspirations.
For example, the Light Painting mode, one of the four professional quality low-light shooting modes, leverages the Huawei P8’s manual camera shutter to capture broad swaths of light. Light Painting mode can capture a rolling ferris wheel at night, showing the circular streams of light in an artistic photo. Users can also “light paint” their own freehand pictures using a small torchlight in the dark. Another industry first low light technology is the light check and preview mode. By giving users a preview of what the shot will look like, the device makes it easier to experiment creatively with light sources in the dark.
The Huawei P8’s Director mode is the industry’s first professional-level video capture function on a smartphone. It allows consumers to direct and control up to three other Android phones when shooting a video scene from four angles simultaneously, while also synchronize video clip editing.
The Huawei P8 also introduces a powerful new Selfie mode, which allows preset image enhancement settings to capture and customize everyone’s unique beauty, enabling even more people to get in on
the fun.