Export Development Board holds seminar on ‘Digital Doors to Trade’

4 September 2017 08:00 am

 

The Sri Lanka Export Development Board (EDB) organized a half-day seminar on “Digital Doors to Trade” for Sri Lankan exporters to create an awareness on Business to Business (B2B) and Business to Consumer (B2C) digital trade platforms. 


The Seminar was held on 29th August, at the EDB auditorium with the participation more than 
125 people.


The objectives of this seminar was to create  awareness among exporters and SMEs on e-business, how Business to Business (B2B) and Business to Consumer (B2C) online platforms could support business activities,  New IT technologies to rapidly bridge the digital divide and maintain and improve the export competitiveness of Sri Lankan exports through digital trade.


This seminar also covered areas of National Digital Industry Outlook, Developing Entrepreneurship skills to overcome Digital Trade, Social Media for B2B Marketing and Digital Marketing B2B Business on Alibaba.com.


Chairperson of EDB said that they EDB have a massive task for time to achieve US$20 billion exports by 2020. Furthermore she said that this seminar is of utmost importance as the public and private sector should work hand in hand to build the digital economy in Sri Lanka.


ICT Agency of Sri Lanka Senior Consultant Indika De Zoysa, University of Sri Jayewardenepura Management Studies and Commerce Faculty Entrepreneurship Department Lecturer G.M.C.J.B. Gajanayaka, e-beyonds (Pvt.) Ltd Vice President Kapila Vithanage, and Country Agent Alibaba.com Karpos Managing Director Ayanthi Gurusinghe made presentations.