Selonica Perumal, Executive Director of Publicis, part of Leo Burnett group Sri Lanka was recently recognized with the award for Leadership Excellence in the Field of Advertising at the Top 50 Professional & Career Women Awards that took place at the Shangri-La Hotel and were conducted by Women in Management. Selonica received the award for her contribution to the field of marketing communications and her 15 year long career in working in the spheres of Brand Management and Client Servicing.
Launched by Women in Management (WIM) in 2011, this unique awards programme honours and shines a light on women who have contributed to the economic growth of Sri Lanka and have demonstrated an ability to seize opportunities, deliver excellence and overcome challenges, time and time again. The award places Selonica amongst a select group of women achievers in Sri Lanka who have defied all odds, broken through glass ceilings, facilitated positive change and become role-models to the country’s next generation of young professionals and entrepreneurs. This awards programme has become one of the country’s foremost platforms dedicated to celebrating remarkable women from a cross section of industries and businesses.
Commenting on Selonica’s win, Arosha Perera, CEO of Leo Burnett Sri Lanka said: “We are extremely proud of Selonica’s win at this prestigious awards programme and are glad to see her recognized for her exceptional leadership skills and incredible ability to achieve success and in all that she takes on. She currently plays a crucial role at Publicis, and works with our top line-up of clients from FMCG, to financial, to retail sectors and more. She is an exemplary professional with a strong work ethic and a knack for strategic thinking and project management and she is currently guiding her entire team on an exciting journey of growth at the agency.”
Selonica is a guardian and champion of some of the world’s best-loved brands, she strives to strengthen their position of leadership in the marketplace and reach new heights in their respective industries. She has also played a pivotal role in supporting the development of the industry at large, as part of the 4A’s team (2014-2018), she has been influential in building the next generation of communications specialists and strategists via several inter-agency initiatives which have strengthened the industry’s ability to attract and groom young talent. In 2017, she was named as one of the ‘Top 40 Women to Watch’ by Campaign Asia for spearheading original projects and creative work that out-performed targets and for going far beyond her brief and call of duty. With her name on the list, Selonica joined a powerful line-up of women who are making their mark in the marketing communications industry in Asia.