Fri, 29 Mar 2024 Today's Paper

Leo Burnett Worldwide strengthens the ownership of its Sri Lankan operations

20 April 2016 04:40 pm - 0     - {{hitsCtrl.values.hits}}

A A A

Leo Burnett Worldwide, a part of the Publicis Groupe [Euronext Paris: FR0000130577, CAC40] today announced the acquisition of a majority stake in the Solutions Group, the leading communications company based in Sri Lanka. As part of the acquisition, Leo Burnett Sri Lanka and Arc Worldwide Sri Lanka will now be fully integrated into Publicis Communications, one of Publicis Groupe’s four Solutions hubs regrouping all creative communications activities.

The Solutions Group was founded in 1999. Since its inception, the company has been headed by renowned communications leader, Ranil de Silva. Today, the company has 81 of the country’s best and brightest professionals whose work have been consistently recognised globally at leading awards shows including Cannes Lions, D&AD, London International, Clio, Adfest, Spikes Asia amongst others. Leo Burnett Sri Lanka’s success across creativity and business has led it to be awarded at Asia-Pacific’s premier Agency of the Year Awards by Campaign Asia three years in a row. This acquisition will complement Leo Burnett’s existing service in the market, delivering best-in-class work and campaigns across the value chain, and creating ideas that truly move people.

"Given the tremendous growth and creative opportunities in Sri Lanka, I am thrilled to see Leo Burnett join forces with the talent and possibility that resides within the Solutions Group,” said Rich Stoddart, CEO of Leo Burnett Worldwide. Ranil de Silva, Managing Director, Leo Burnett Sri Lanka, stated, “We are thrilled to strengthen our partnership and to continue our efforts to build Leo Burnett’s position as a leading creative force in the country. I am confident that all the stakeholders will benefit greatly from the access to our global footprint.”

As part of this acquisition, the Solutions Group also acquired 100% ownership of First Media Solutions, which represented Starcom Worldwide in Sri Lanka and was the first international media independent brand to enter Sri Lanka. First Media will now be fully integrated into the Publicis Groupe. 

About Publicis Communications 

Publicis Communications is one of the four solutions hubs of Publicis Groupe, alongside Publicis Media, Publicis.Sapient and Publicis Healthcare. Present in over 100 countries, Publicis Communications aims to deliver transformative work to its clients and to attract the best talents in the industry.

About Leo Burnett 

Leo Burnett Worldwide believes in using creativity to drive dynamic business change for its clients. Through a HumanKind approach to marketing, the agency puts a brand’s purpose at the center of communications to transform human behavior. The global agency works with some of the world’s most valued brands including Coca-Cola, Fiat, Kellogg’s, Kraft, McDonald’s, Nintendo, P&G, Samsung and Tata among others. To learn more about Leo Burnett Worldwide and its rich, 80-year history of creating iconic brands, visit our siteFacebook page and follow us via @leoburnettasia 


Order Gifts and Flowers to Sri Lanka. See Kapruka's top selling online shopping categories such as Toys, Grocery, Kids Toys, Birthday Cakes, Fruits, Chocolates, Clothing and Electronics. Also see Kapruka's unique online services such as Money Remittence,Astrology, Courier/Delivery, Medicine Delivery and over 700 top brands. Also get products from Amazon & Ebay via Kapruka Gloabal Shop into Sri Lanka

  Comments - 0

Order Gifts and Flowers to Sri Lanka. See Kapruka's top selling online shopping categories such as Toys, Grocery, Kids Toys, Birthday Cakes, Fruits, Chocolates, Clothing and Electronics. Also see Kapruka's unique online services such as Money Remittence,Astrology, Courier/Delivery, Medicine Delivery and over 700 top brands. Also get products from Amazon & Ebay via Kapruka Gloabal Shop into Sri Lanka

Add comment

Comments will be edited (grammar, spelling and slang) and authorized at the discretion of Daily Mirror online. The website also has the right not to publish selected comments.

Reply To:

Name - Reply Comment





Order Gifts and Flowers to Sri Lanka. See Kapruka's top selling online shopping categories such as Toys, Grocery, Kids Toys, Birthday Cakes, Fruits, Chocolates, Clothing and Electronics. Also see Kapruka's unique online services such as Money Remittence,Astrology, Courier/Delivery, Medicine Delivery and over 700 top brands. Also get products from Amazon & Ebay via Kapruka Gloabal Shop into Sri Lanka

VAT increase: SOUNDs death knell for publishers, readers

Though the Government imposed VAT (Value Added Tax) on vegetables and other e

How female change-makers are driving Sri Lanka’s energy saving platform

Saving energy has become more of a responsibility than a habit in today’s c

A dull Ramadan awaits Muslims amidst the Soaring Cost of Living

In the coming days, Muslims across the world will welcome the Holy Month of R

New wildlife underpass to curtail HEC

As of February 2024, Sri Lanka lost another 38 elephants as a result of the H