Hameedia, Sri Lanka’s leading menswear specialist, has entered into a strategic partnership with Avirate to offer a special range of women’s ready-to-wear collections complementing its exclusive menswear collection that Hameedia is renowned for.
Avirate will initially be available at Hameedia’s Wellawatte, World Trade Centre and Kiribathgoda locations commencing this Ramazan season and will look to expand to other outlets within the year.
Further, Avirate has announced that it will celebrate this partnership by honouring Hameedia customers with special pre-Ramazan offers and vouchers to own a fashionable Avirate collection. Avirate is offering a 30 percent discount on selected items, whilst all Hameedia customers purchasing over Rs.5000 will receive a Rs.500 gift voucher redeemable only on their purchase of Avirate products. This promotion is valid till June 29, 2017.
The Ramazan season is a special time of the year that promotes peace and oneness, with families dressing up in their stylish best to enjoy the festival with near and dear ones. All roads will lead to Hameedia this Ramazan season for a stunning menswear collection for men, which reflects the latest trends for males from international catwalks, coupled with Avirate’s delightful women’s collection. Customers will be able to select from a wide range of exclusive outfits for men and women to usher in the Ramazan spirit.
Commenting on the partnership, Hameedia Managing Director Fouzul Hameed said, “Hameedia is continually innovating seasonal offers to offer customers exciting deals during festivals and this tie-up with Avirate is yet another masterstroke for a superior shopping experience because it empowers customers to shop for exclusive men’s and women’s wear under one roof at Hameedias. This is Hameedia’s way of extending Ramazan wishes for its loyal customer base whose support inspires us
to deliver greater value and a wider choice.”
This Ramazan season, Hameedia will feature a collection of stunning men’s evening wear, made from handloom and power loom fabrics, casual shirts made from printed cotton and linen fabrics, along with a range of shirts in multiple colours and styles, featuring both button down collars and slim collars. The men’s evening shirts collection is available at all Hameedia showrooms throughout the portfolio of LeBond, Envoy and FH brands, which are made from the finest high-quality fabrics. The evening shirts from the men’s ‘FH’ designer wear Collection - created by menswear specialist Fouzul Hameed himself, will be available exclusively at the Hameedia Wellawatte showroom.
Customers can also purchase other high-quality clothing items from Hameedia’s casual brands; Envoy Sport, Envoy Linen Club, LB Sport, LB Leisure, Lee, Wrangler and many more.
Hameedia was established in 1949 and has grown to become a preferred wardrobe brand in Sri Lanka. Renowned for high-quality custom tailoring and ready-made clothes for gentlemen, the Hameedia fashion retail stores offer a collection of quality menswear brands including Le Bond, Envoy, Signature, Raymond, Lee and adidas to name a few. Hameedia also prides itself on offering exceptional standards of service to ensure that clients enjoy their shopping experience at any one of their many fashion stores.