DFCC Bank recently joined hands with the upcoming Fairway Galle Literary Festival, as the event’s official banking partner.
The partnership is part of the bank’s long-term commitment to supporting events that uplift the arts and literature in Sri Lanka whilst raising the profile of the island as a creative hub in the international arena. The sponsorship will also help to highlight the bank’s growing presence in the southern region, one of its key areas for growth and expansion.
Commenting on the bank’s partnership with the exclusive literature festival, DFCC Bank CEO Lakshman Silva said: “We are proud to partner with the Fairway Galle Literary Festival 2018 as the festival’s official banking partner. This is an ideal platform for the DFCC brand to leverage on and to drive its vision for knowledge sharing under the brand theme of ‘Know and Grow’ as it provides a pivotal platform for the country’s writers, poets and literary specialists and helps to uplift the country’s image in the international arena, highlighting our nation’s rich history in the arts and our ongoing commitment to the development of artistic fields. This sponsorship will also help us gain exposure and highlight our presence in the south of the country, which is one of our key areas for future expansion and growth. We also believe that the festival will showcase Sri Lanka as a nation that shelters a plethora of vibrant talents and personalities that derive inspiration from the unique and diverse cultures of the country. We will be arranging activities around the Literary Festival to enable our customers to be a part of this event and to have an up close and personal interaction with the multitude of both international and local artists and authors who will be participating at the festival. We are extremely pleased to be collaborating with this prestigious event, which will play a key role in steering the country towards reaching its full potential as a premier hub for both contemporary and classical arts and literature.”
Over the years, DFCC Bank has strengthened its presence in the southern region, offering a wide range of loans and financial services to customers in the Galle, Matara and Hambantota areas. Serving customers as a fully-fledged commercial bank, DFCC Bank offers a full-spectrum of products for personal, corporate and SME customers. DFCC Bank prides itself on delivering tailor-made products that are designed to meet the specific lifestyle needs of customers, attractive interest rates, structured repayment plans, easy access to all funds and fast and prompt support. The southern region remains one of the bank’s key areas for expansion and growth, attracting an increasing number of customers seeking reliable financial services that support their personal and business needs and specific lending requirements.