eMarketingEye, the award-winning Sri Lankan integrated digital marketing agency and a pioneer in the industry, reached a record haul of 27 award wins in the year 2016, making it one of the most successful years in the company’s history.
The 27 awards comprised of five Adrian Award wins, 10 The Communicator Award wins, eight W3 Award wins and four Impact Award wins. Overall, eMarketingEye has now bagged a total of 104 awards during the course of its 10 years of operations.
In the Adrian Awards, Berjaya Hotels and Resorts won a Gold award in the Web Development category, Anantara Hotels, Resorts & Spas – Flash Sales Campaign won a Silver award in the SEM category while The Ascott Limited also won a Silver award in the Loyalty Programme category.
Additionally, both Chatrium Hotels and Residences and Anantara Hotels, Resorts & Spas – Remarketing Campaign won Bronze awards in the SEM category. Having commenced in 1956, the Adrian Awards evaluates entries from every segment of the travel and hospitality marketing industry. This includes hotels, airlines, cruise lines, car rental companies, destinations and credit card companies, among others.
Citrus Leisure stood out among The Communicator Awards wins with an Award of Excellence in the Hotel & Lodging category while The Rainforest Ecolodge, Cantaloupe Hotels, Colombo Courtyard, Amagi Hotels, Mount Lavinia Hotel, Berjaya Hotels and Resorts, AVANI Hotels & Resorts, The Blue Water Hotel and Oman Hotels all won an Award of Distinction.
Founded two decades ago, The Communicator Awards is one of the leading international award programmes recognizing big ideas in marketing and communications. It receives over 6,000 entries from companies and agencies of all sizes, making it one of the largest awards of its kind in the world.
In the W3 Awards, Jetwing Holidays managed to bag the Gold award while Berjaya Hotels and Resorts, Colombo Courtyard, Pegasus Reef, Oman Hotels, South Lake Resort and Rainforest Ecolodge all won Silver awards in the Hotel & Lodging category. In addition, Dilmah Food Services won the Silver award in the Food & Beverages category. The W3 Awards is the first major web competition to be accessible to companies of all sizes - from the biggest agencies to the smallest firms. It honours creative excellence on the web and recognizes the creative and marketing professionals behind award-winning sites, videos and
Speaking about the company’s progress in 2016, eMarketingEye CEO Rajitha Dahanayake stated, “2016 will go down in our history as the year where we took eMarketingEye to unprecedented new heights. I am very proud of the team for their tremendous efforts in consistently delivering excellence to our valued clientele. The record-breaking haul of awards underlines the global standards that we continue to set and we eagerly look forward to see what 2017 has in store for us.”
He added that the expansion and growth in other areas of the company have laid the foundation for eMarketingEye to continue the upward trend in performance, adding, “With the 10th year anniversary around the corner, we will aim to surpass the standards we’ve set in 2016 and make the whole world sit up and take notice of what Sri Lanka has to offer in terms of digital marketing.”
Among the Impact Awards wins, Pegasus Reef was nominated a Website Aesthetic Winner while Aitken Spence Holidays and Rainforest Ecolodge landed Website Aesthetic Leader awards. Additionally, Berjaya Hotels and Resorts won in the Website Content Layout Leader category.
Established in 2007, eMarketingEye has grown to be one of the best in the Asian region over the past nine years, having gained international recognition for its expertise in providing end-to-end online marketing solutions to the hotels and travel industry. The company is a Google AdWords and Analytics Certified Partner Company that offers the total range of online marketing services including search engine optimization (SEO), web development, pay per click marketing (PPC), social media optimization, online marketing consultancy, content development, Internet booking engine, e-mail marketing, web analytics and hotel fact sheet development.
During 2016, in parallel to the award wins, eMarketingEye also made significant progress in other areas. The company doubled its work space at the current location to 10,000 square feet thereby providing its fast-growing team of over 100 individuals with ample room for their day-to-day operations and future expansion.
The company received a steady stream of projects – new clients as well as new work from the existing clients. Altogether, has carried out over 2,500 client projects since inception, with a total of over 600 local and international client engagements.
Additionally, the company has increased the use of technology to automate the more mundane tasks in office such as report generation, thereby enabling the employees to focus on innovative thinking that bring out the best in terms of strategy a