Four thousand pairs of footwear were donated to the victims of the recent earthquake in Nepal by the DSI Samson group, one of the leading conglomerates in Sri Lanka.
The boxes of footwear were handed over to Disaster Management Centre Director General Major General L.C. Mark by DSI Samson Group Head of Marketing and Corporate Communication Rohan Somawansa.
Having been in business for 52 years, the DSI Samson group has a positive reputation spanning many decades and is the country’s premier business conglomerate and is the market leader for the local market in both footwear and tyres.
The DSI Samson group employs over 9,000 directly and 30,000 people indirectly. The group consists of 24 subsidiaries in different categories and continues to add value to Sri Lanka’s economy and contributes overwhelmingly to the betterment of the society at large, while upholding social and cultural values of the country. DSI is committed to developing young talent in Sri Lanka in and through sports and also focuses on raising the aesthetic values of the younger generation by organising the largest art competition in Sri Lanka ‘Sithuvili’ to celebrate the 25th anniversary this October.
DSI currently exports footwear and cycles/two-wheel tyres to over 100 countries. DSI is a well-established brand in Australia, the UK and India. It is also the local representative for many international brands such as Reebok, Fila, Puma, Dell, Avira, Disney, Marvel, Warner Brothers, Clarks, etc.