Daraz.lk, Sri Lanka’s number-one shopping destination, revolutionizes getting ‘Back to School’ through e-commerce.
We all have memories of spending a whole day, if not more, of our precious holiday time running around with our frustrated parents trying to get everything ready for that first day of school; books, covers, stationery and everything else. The experience overall was both time consuming as well as an expensive endeavor. With this memory in mind, and the internet and its power to transact online backing the Daraz.lk team, a pioneering idea was formulated.
The Daraz.lk team calls it the ‘Back to School’ initiative, the first of its kind in Sri Lanka, connecting leading bookstores to tired parents that needed them. Utilizing a highly skilled and experienced team of professionals with extensive resources and innovative thinking, led to the creation of a simple, easy to use, campaign on Daraz.lk. All international school books ranging all the way from Upper Kindergarten to A2 can be purchased in one easy-to-use interface for any international school island-wide.
Daraz.lk Country Manager Bart Van Dijk stated: “We wanted to provide a solution to the local community for an issue using a few of our USP’s (Unique Selling Points), in this case convenience and competitive pricing, and were presented with the opportunity to help students and parents alike at the start of a fresh new school year. Making it as easy as possible to get your books and stationery for the lowest price. With our partners, we have succeeded to create an online shopping experience where you can find all necessary items for the best start to the new school year, proving yet again the value of the e-commerce model and its USP’s.”
The team also took an extra step to ensure the accommodation of booklists from both the Edexcel and the Cambridge syllabi which are the two most followed syllabi among international schools in Colombo and thereby ensuring that the service would be able to reach and help more people.
Daraz.lk is not just looking to bring this service to their valued customers but to bring it at unbeatable prices with further discounts from their monthly banking partner to make this whole experience easy and that much more affordable for everyone.
This initiative being the first of its kind in Sri Lanka is leading the charge in the e-commerce revolution led by Daraz.lk, Sri Lanka’s number-one online shopping destination. The e-commerce platform has made the sale available on their app making it that much more convenient. With special focus also being put on their logistical teams to ensure that the campaign’s deliveries are executed in a timely fashion unlike many other e-commerce platforms in Sri Lanka, bringing peace of mind to their customer and making the lives of many parents and students alike during the rush of work, school, and raising a family, a little easier.