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Last Updated : 2024-04-18 07:50:00
Sri Lankan embassy in Vienna, Austria has secured shelf space for the display of Sri Lankan products, a statement said. A statement from the embassy said it was done with the assistance of MTC Exotic Supermarket in Austria.
“The Embassy was able to obtain without any cost shelf space to position Sri Lankan products in the heart of Vienna. This initiative will attract new market opportunities for Sri Lankan products in Austria,” the statement said.
MTC Exotic is a popular supermarket chain in Austria with a strong customer base which would provide the ideal platform to position Sri Lanka products and increase the market share.
MTC Exotic plans to attract competitive suppliers for 30 Sri Lankan consumer products which could be marketed in Austria to coincide with Sri Lanka’s 73rd Independence Day celebration in Austria.
This initiative will further enhance market access to Sri Lankan products in Austria.
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