Leading online store, Daraz.lk is now reaching across borders to provide a wider range of products for Sri Lankan customers to choose from, with the launch ofDaraz Global Collection on their platform. As a result, Daraz shoppers are able to purchase items that are not found in the local market,opening up a wide array of global merchandise of high quality to the local customers for competitive prices.
The Global Collection was initially launched with sellers from China and has currently brought in around 100,000 products in assortment under various categories ranging from general merchandise, lifestyle products to fashion accessories, electrical items and mobile phones. Plans are afoot to involve more international vendors as the collection expands.
“Daraz always focuses on providing the best shopping experience. It is towards this goal that we develop our technology and introduce innovative sales and promotions. We recognized that there are gaps between our customer needs and availability of products. With the Global Collection we are able to bridge this and curate products to suit the demand,” commented, Bart van Dijk, the Country Manager of Daraz.lk.
The significance of the Global Collection at Daraz is that it provides many advantages to consumers such as, ashorter delivery period, free shipping for all orders to anywhere in Sri Lanka, the cash on delivery option, and not having to worry about custom clearance. With all orders been air-freight and Daraz’s own onsite logistics in place, the process is quick and efficient.
“With the opportunity to purchase from the Global Collection we are opening a whole new world of brands and products for our buyers. At the same time, we will work closely with our local sellers to amplify their products and meet global standards that will help them to increase sales and develop their own brands, and even supply to other markets in the regions we operate in, in the future,” Bart added further.
Revolutionizing the online retail market, Daraz has continuously been innovative and creative while introducing global technology and concepts to Sri Lanka through its international affiliations. The highly personalized Daraz mobile app, the Daraz University for Sellers, regional hubs and logistics arm-DEX are a few instances of the company’s commitment to further develop the online retail industry in Sri Lanka.