Amãna Takaful Selects GrayMatter’s Insurance Analytics (IA+)

9 April 2015 09:27 am - 0     - {{hitsCtrl.values.hits}}

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Top insurer Amãna Takaful PLC recently announced its decision to partner with GrayMatter’s Insurance Analytics (IA+) to execute its Business Analytics programme across all Life and Non-Life Insurance businesses in Colombo. This partnership is in line with Amãna Takaful’s strategy to develop a strong analytics culture to gain market share, enhance the customer experience and improve operational efficiency. Increasingly the role of analytics has become a key driver of business growth as per global trends across insurance industries in developing and developed economies.


The Insurance Analytics (IA+) Solution from GrayMatter has been successfully implemented worldwide by global customers like AIA Bhd. Malaysia which has over 17,000+ users across its sales and distribution channel. The project atprogramme for Amãna Takaful includes a role based dashboard, ad-hoc analysis and sales activity management apps for Life and General   insurance businesses.  Global Business Counselling (GBC) a Sri Lanka and Singapore based consulting firm was instrumental in establishing a business fit between the ATL and GrayMatter teams to create a win-win collaboration.  

Fazal Ghaffoor, CEO Amãna Takaful stated, “We are looking forward to the quick implementation of our analytics programme and hope that it will help us to derive quantifiable growth as well as deliver the right insurance products with best-in-class services for Sri Lankans.”

Mr. Vikas Gupta, CEO at GrayMatter said “We are extremely thrilled to be associated with ATL in Sri Lanka for executing their Analytics program. I am very confident that Insurance Analytics, IA+ will deliver on the promise given to Amana Takaful “

Mr. Chandri Gunawardhana, Principal Consultant and Founder of Global Business Counselling (GBC) opined “We are very pleased that a leading insurance company in Sri Lanka has taken the quantum leap to introduce advanced analytics for their organization and we are delighted to have facilitated this transformational event, of which the insuring public is the final beneficiary.”

Naushad Khan - Head of Insurance Analytics at GrayMatter added ‘‘I would like to congratulate Amãna Takaful PLC for choosing Insurance Analytics (IA+) solution. I am sure IA+ will bring significant improvement to Sales & Distribution Channels, in Claims & Underwriting. 
Reyaz Jeffrey, GM for Life, Amãna Takaful also commented, “We are eagerly looking forward to embark on our journey with advanced analytics to improve our top line growth and bring significant value to the organization.” 

About Amãna Takaful PLC:
Amãna Takaful is among the top 10 insurance companies in Sri Lanka that offers Life, General and Health insurance products. Amãna Takaful was incorporated as a Public Company for the purpose of Composite Insurance in Sri Lanka in 1999, with technical collaboration from Takaful Malaysia. Listed in the Colombo Stock Exchange since 2006, Amãna Takaful has expanded its foot-print through 27 branches in the country. The company also has an overseas branch operation in the Republic of Maldives since 2005, and was incorporated as a free standing PLC listed on the MSE in 2011. In order to stay ‘open to all’, ATL continuously reaches out to customers across the island, offering convenient, reliable and affordable insurance solutions.   Amãna Takaful has received ISO 9001 accreditation and was recently upgraded by the Lanka Rating Agency to a rating of BBB/P3/Stable Visit us at https://www.takaful.lk/ to find out more. 

About GrayMatter:
GrayMatter is a Big Data and Data Science specialist with a strong BI and Analytics background having over 170+ successful project implementations across USA, EMEA and APAC spanning multiple industries. Collaboration with strategic technical partners like Pentaho, SAP and Microsoft besides in-house engineering excellence has given rise to innovative industry specific product offerings. Products like IA+ for Insurance, Finance Analytics FA+, Airport Analytics AA+ and Manufacturing Analytics MA+ have already taken big strides in the global markets.  GrayMatter is Head Quartered in Bangalore, India with offices in USA, Europe, Malaysia and the Middle-East with a Global R & D Centre in Helsinki, Finland. Visit us at www.graymatter.co.in. 

About Global Business Counselling: 
Global Business Counselling was established in January 2009 in Singapore with coverage of the Asia Pacific region to meet rising needs in emerging South Asian markets.  In 2014, another office was established in Sri Lanka. Global Business Counselling is a multi-disciplined total solutions provider that provides clients with the tools and know-how to achieve solution-based outcomes. As a Total Solutions Provider, Global Business Counselling has an unrivalled collective expertise in strategy & planning, government affairs, public relations, sustainability, compliance, legal and regulatory affairs, human resource development, supply chain management, analytics, diagnostics, market research, and process improvement. Visit us at www.globalbizcounselling.com. 
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