Without coherent policies and consistent signals, Sri Lanka will continue to struggle in attracting

1 April 2015 03:54 am - 0     - {{hitsCtrl.values.hits}}

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Nearly six years since the end of the war, Sri Lanka is struggling to get any impressive increase in foreign direct investment (FDI). The only notable increase in FDI has come in the property, leisure, mixed development and real estate sector, evidenced by projects like Shangri-La, Altair Tower, JKH Waterfront, ITC Hotels, etc. FDI targets have been falling sharply short of targets. 
The targets are already fairly conservative in my view, considering Sri Lanka is a post-war economy with plenty of green-field opportunity. The ‘good’ FDI that Sri Lanka desperately needs – the type that brings in technology that helps boost Sri Lanka’s exports and that links Sri Lanka to new markets, has not really come to post-war Sri Lanka. But this is exactly the type of FDI for whom policy coherence and consistency matters. 



Government to review previous policies
According to news reports, the new government is keen to review the prevailing laws affecting FDI, for instance the act on restricting foreign land ownership and the Strategic Development Projects Act. This is a good first step. As I had argued earlier, the Land (Restrictions on Alienation) Bill could severely hurt our investment attractiveness. This law was touted as being essential to ‘preserve our national interest’. 
There were legitimate concerns by certain domestic stakeholders with regards to land use by foreigners but a blanket law that potentially affects our FDI attraction is not the ideal way to solve it. While reviewing the existing policies is a good first step, it is time now for a more holistic look of the prevailing investment climate and FDI attraction regime.



Clear FDI vision linked to overall policy
With heightened global competition for investment, Sri Lanka needs to give a clear, futuristic policy direction with regard to FDI in particular, and industrial policy in general. Many of the successful East and Southeast Asian nations that used FDI have a key element of economic progress, ensured that FDI fitted in to a broader industrial and growth strategy. Singapore took the approach not of providing ad-hoc incentives but rather to attract investments to specific sectors, within a broader industrial policy framework and vision. 
The approach was not to merely increase total FDI but rather to attract FDI that would positively influence the structural transformation of the economy. Very generous incentives, or more simply very low tax burdens, do not by themselves attract high levels of FDI. Fixing the regulatory frameworks, streamlining business procedures and undertaking urgent reforms to improve the overall business climate will be the medium to long-term requirement to make Sri Lanka an attractive FDI destination.



Port City ‘flip-flopping’
The speed and manner in which the government resolves the current Port City crisis will be a serious test of the country’s ability to manage large-scale foreign investment projects and indeed manage high-profile investors linked to influential governments. Following the election of the new President and the appointment of a new government, the mixed messages and conflicting policy signals that were sent regarding ‘investigating’ this project was far from ideal.
It was remarkable how many different ministers made statements on the Port City issue at different times and would point to different sets of concerns and make different allegations. Media statements were made by the Prime Minister, Minister of Investment Promotion, Deputy Minister of Investment Promotion, Minister of Ports and Shipping, Deputy Minister of Policy Planning and Economic Affairs and Minister of Health (who is also the Government Spokesperson), among others. 
This was an amateur approach to deal with an investment of such a large magnitude, an investment with serious implications on bilateral economic relations that have remained cordial for decades and investment from a country that is – whether we like it or not – becoming a large and important exporter of capital and technology, globally. 
The powerful signalling role that the clear, coherent government policy provides cannot be underestimated and this has been repeatedly noted by the private sector over the last decade. 



Rethinking institutional structure
Like many countries have done with their FDI strategies, it might be time to rethink the state institutional structure that deals with foreign investment. It might make more sense now to separate the investment promotion aspect of FDI attraction and the policy, regulatory and incentives strategy aspect. The former is best dealt with by people who understand global trends, understand how to deal with foreign companies, understand what they look for in a country and understand what it is about Sri Lanka that needs to be marketed in order to attract them here.
The latter is best dealt with by people who appreciate not only the country’s FDI needs but also the country’s fiscal pressures and overall policy priorities (in order to find a smarter balance on tax incentives); understand the overall industrial policy direction of the government and where FDI fits in and understand the regulatory and other non-tax barriers that need to be overcome to improve the investment climate. Of course, the two groups need to work closely together and talk to each other to ensure coherence.
Sri Lanka is now undoubtedly a hot destination for emerging markets investors. The prospects are certainly bright. But we are not the only hot destination. Prospects are also bright elsewhere. Across Vietnam, Thailand, Cambodia, Indonesia, Philippines, etc., leaders are making economic reforms targeted at attracting foreign investment. ‘Good’ FDI often has a choice of many destinations to locate in. Making the right moves now matters more than ever before. 

(This is the eighth article in the ‘Smart Future’ column that advances ideas on economic reforms, innovation and competitiveness. Anushka Wijesinha is a Consultant Economist with an MA in Economics. He blogs at thecurionomist.wordpress.com and is on Twitter @anushwij)
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